Plan for What Is Coming | By John Hendrie


Plan for What Is Coming | By John Hendrie Well, we really do not know what that is or what it will look like, but change is inevitable, shifting, declarative, sneaking and lasting in many cases. And, you, as the Brand architect, must prepare, react and manage the current disruption and ultimate reentry into the marketplace. As demand shifts, service and product quality become more important and scrutinized. You have a choice - you can reintroduce yourself with a faint fizzle or bust upon the stage with dramatic bursts.

Tags: Travel, John Hendrie

Source:  http://www.hospitalitynet.org/news/154000320/4097793.html